No, I haven't seen "Gnomeo and Juliet". But from Shakespear's original "Romeo and Juliet" Juliet wonders "Romeo, Romeo, why for are thou Romeo?...." I always thought she was asking if he was somewhere down below her high balcony. Actually she was only asking why did he have to belong to the one family her family had "issues" with. Ah, the Montagues and the Capulets. She finally decided that a "Rose by any other name would smell as sweet".
So, currently having done a name search for my small jewelry business, I have found that getting an appropriate name is very hard. It was hard work given the thousands and thousands of internet business out there. So let's take a look at some of the names of Starving Artists Team members to illustrate both "conservative" and "unusual" (nothing wrong with unusual, I wish I had been able to think of some of these).
Bead Origami Has an oriental flavor with the "origami", the Japanese art of folding paper.
Angie's Jewelry Designs Fairly straight forward, Angie makes jewelry.
Cat's Wire She works with wire and really really loves cats!
Shiny Adornments I'd adorn myself with any shiny thing in this shop!
You know who makes Marie Cristine Handcrafted Jewelry.
Here's a lovely imagery: Twining Vine Designs. This pendant could twine around me any day.
And, finally: JewelryArtbyDawn.
As you can see, choosing a business name is an art by itself. Each shop name is as unique as the jewelry in it.